Music relies on business. For example, if a pop singer wants to hold a concern, firstly, he needs people to charge the budget of the cost, how much per ticket they would sell to make sure they can earn most profit from it. Secondly, they need a marketer to help them advertising. The advertisement is a necessary strategy for getting profits.
The success of music can lead a new field for business. Talk about Korean, recent years their bands are very popular in Asian even America. Especially, young people are their “fans.” For example, I am a fan of Super Junior, when I am a middle school student. With the success of this kind of boy band, more and more Korean band debut, and most of them get success as well. Theses band host concerns around the world, and sales their record in the actual store, and also online music web. These bands help Korean record company to expand their market to all over the world. As a result of this trend, it becomes a pillar industry in the national economy of Koran.
Under the development, the music also develops more and more commercial. For now, music is not only a way people express their feelings and satisfy an audience. But it now plays a critical role as a product. But the commercial development of music has two side effects. For instance, The Voice, the reality show. On the one hand, they offer opportunities to those people who are talent in singing to achieve themselves. Also, it helps the music to spread very quickly and nationally. Personally, I like those singers who are very creative; they make changes in the original song base on their appreciation, creation, and experience. On the other hand, what makes a musician start compose? Where did the inspire come from? Many musicians would say the inspire comes from their real life. They follow their heart; they are telling audience stories. I like their pure idea. But recently, lots of musicians are under the pressures, which may come from the company, the public. That is forcing them to create music which they don’t really like. Besides, also there are a bunch of real commercial music which is created to advertise the product. Besides, the record company spend money on the album art, shoot MV, and so forth. Although the album art and the MV are fabulous, the essence is the music itself. The real good music doesn't need such fabulous appearance; it is fabulous because of the music itself. Fortunately, whatever music become more and more commercial, the music as the bearer carrier of emotion, never had to disappear. It still keeps it’s inherent which is to express feelings from your heart.
For business, music is a strategy to help achieve their success. Fast food business, for instance, McDonald’s they always play very quick like pop music, according to the psychology, it suggests that the fast rhythm will make people eat faster. However, in a coffee shop, they prefer to play slower rhythm music, like classical or jazz music, because they want to offer their customer a soft environment so that customers can enjoy their coffee.
All in all, music and business are internally related, we can apply our knowledge from music into the study of basic business. There are some external interactions between music and business as well. Music helps business to create a new market. In return, business makes music develops more and more commercial. Music and business are not only related to business, but music is around us in our real life.
No comments:
Post a Comment